Lead Generation Without the Sleaze: My 10X Method

magnetic marketing Jun 09, 2025

Attract dream clients without manipulation, spammy tactics, or soul-sucking DMs—here’s my high-integrity lead gen system.

Let’s face it: traditional lead generation often feels gross. Cold DMs that reek of desperation. Automated bots pretending to be human. Misleading ads that bait people in, only to deliver disappointment. You’re not about that life—and neither am I.

You don’t need to manipulate people to grow your business. You just need a clear, heart-centered, high-converting system.

Here’s my 10X Lead Generation Method:

1. Nail Your Niche

If you try to talk to everyone, no one listens. Get crystal clear on who you serve, what problem you solve, and why you’re the trusted expert. The riches are in the niches—own yours.

2. Create a High-Value Lead Magnet

Think of your lead magnet like a first date. It should be fun, useful, and make them want more. Whether it’s a checklist, quiz, mini masterclass, or toolkit, make sure it solves a real problem and naturally flows into your pa...

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Splash Test Your Website – Is It Magnetic or Meh?

magnetic marketing Jun 05, 2025

If your homepage can’t pass the 3-second test, you’re losing leads. Here's how to fix it and turn clicks into clients.

Your website is your digital storefront. And in today’s scroll-happy world, you’ve got just a few seconds to make a splash. If someone lands on your homepage and can’t instantly figure out who you are, what you do, and how you can help them—you’re losing leads.

That’s why I created the Splash Test—a 5-point check to instantly assess whether your site is converting or confusing.

The Splash Test Checklist:

1. Is Your Promise Clear on the Homepage?

Your visitor should not have to scroll or guess to understand what you do. Your headline should scream clarity and confidence. Use the “I help…” formula or a powerful one-liner that speaks to transformation.

2. Is There a Clear Call to Action (CTA)?

Guide the journey. Whether it’s “Book a Call,” “Download the Guide,” or “Watch the Free Masterclass,” make sure there’s a button or action step above the fold. And don’t be a...

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The #1 Reason Your Marketing Isn’t Converting (and How to Fix It)

magnetic marketing Jun 03, 2025

Your message isn't landing. Here’s how to make it magnetic, aligned, and client-attracting fast.

If your marketing isn’t converting, it’s not because your offer sucks. It’s not because you need to post more Reels, or add one more funnel. The #1 reason most marketing falls flat? Your message is unclear, unaligned, or uninspiring.

Your audience isn’t dumb—they’re distracted. You have seconds (literally!) to make them feel seen, heard, and excited to learn more. If your message doesn’t instantly connect, they scroll on by.

Here’s how to fix it fast:

1. Clarify Your Niche and Promise

Who exactly do you help? What problem are you solving? What result do they get from working with you? Your message should be so clear that your ideal client says: “OMG, that’s me!” Write it out like this: “I help [who] achieve [result] without [pain point].” If you’re not sure, talk to your audience. Read their testimonials. Clarity lives in their words, not yours.

2. Speak Their Language

Forget the buz...

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